I am often asked what I do. I respond that I am a Marketing Manager for a GIS company. Then, when I get a confused and puzzled look on the inquisitor’s face, I clarify and say, “GIS stands for Geospatial Information Systems.” This clarification typically doesn’t help because the follow-up is always, “What is that?” […]
Tag: marketing
GEO Jobe Welcomes Industry Veteran, Glenn Letham, as Geo Evangelist, CMO
Hello and welcome to my first official duty with GEO Jobe as the newly appointed Geo Evangelist & Chief Marketing Officer (CMO), my introduction blog post. Given that I’m likely widely known by many in the industry as a long time blogger (geo blogging since 1998) it seemed to be the appropriate thing to do!